Directly successful

Do you want guest service 2.0 and take a big step in the topic of digitalization? Then the digital guest folder - our web app for guest and host - is just right for you!Our digital guest folder offers you the possibility to provide the most important hotel information for your guests - before, during and after their stay.

Successful pandemic recovery: How a volcano eruption and the right direct marketing strategy helped the Northern Light Inn to recover business in 2021 and even outperform 2019 revenue numbers

The campaign managers at myhotelshop take care of your online campaigns and increase your direct bookings via your own hotel website. Today we continue with Antonio Hoffmann. He has been campaign manager at myhotelshop since January 2020.

Running a successful marketing campaign as a hotel includes different strategies, platforms, models and points of view. The CPA or Cost Per Acquisition model is one of them and is also available for myhotelshop customers. We talked with two experts at myhotelshop to show you the benefits and advantages of this model.

Search engine optimization is a range of things you can do to position your website in the best light possible in the organic results of search engines.

In close cooperation with the myclimate foundation, the Swiss Tschuggen Hotel Group has already managed to operate completely climate neutral in 2019. Learn more in the blog.

Your website is decisive for the success of your direct sales business. So the quality of your website is crucial. Why and whats the best way - you can read here.

In our new blog series, we introduce our campaign managers in short interviews. Today we are talking to Doreen Lange, who has worked for myhotelshop since 2016.