From hoteliers for hoteliers
Offices in Leipzig & Barcelona
More than 150 partners
Over 2500 active customers
Goals & history
Myhotelshop GmbH, founded in 2012, aims to expand the direct sales of hotels and to increase their profitability sustainably. We enable hotels with their own official hotel website to be present where customers are looking for hotels: In addition to classic search engines such as Google, this includes price comparison sites for hotels such as Google hotel Ads, trivago, kayak or tripadvisor ("Metasearch Websites"). Myhotelshop supports the hoteliers with the technical Setup and actively manages the online marketing campaigns, which saves our customers time and also significantly increases campaign success.
2009
Idea born & commitment for funding
Myhotelshop founded
Jan. 2012
July 2013
First hotel live on trivago
First full management customer
Jan. 2015
July 2015
Trivago acquires a 61% stake in myhotelshop
myhotelshop goes live on the Italian, Spanish and French markets
Oct. 2015
May 2016
First hotel live on tripadvisor
Second office opens in Barcelona
June 2016
Sep. 2017
Introduction of Google Ads ("Adwords")
With CM-Light, myhotelshop offers a new service model
Dec. 2017
Jan. 2018
Ulli and employees acquire 51% of MHS, Trivago now holds 49% of the shares
First hotel goes live on Google Hotel Ads
April 2018
June 2018
Moving into the new office at Floßplatz in Leipzig
Market entry in the USA
Jan. 2019
Sep. 2019
More than 50 employees
... to be continued
